Categories
General

Email Marketing Importance & Email Marketing tools

It’s a necessity for any business – you need to sell your products or services in order to make money. But what about those of us who don’t like to sell? Fortunately, there are marketing solutions that make “selling” much less painful and complicated than you might think. In fact, getting pre-qualified leads, moving you out of the way and letting your products and services speak for themselves makes marketing easy.

Popular Method for Marketing

Email marketing is one of the most popular marketing methods today. It helps entrepreneurs avoid the uncomfortable face-to-face sales pitch, but maybe even more importantly, email marketing can be very cost effective and require less time than other advertising techniques. This is especially important to new or home business owners who are on a budget.

Email Marketing Importance for sell

The catch is that because you aren’t meeting prospects face-to-face, you are relying solely on technology to do the selling for you. It’s important to use high-quality targeted leads, a well-written sales letter and email marketing software that gets your messages delivered and read.

That said, here are the 3 steps you need to take:

  1. Choose your leads
  2. Get sales letter templates
  3. Sign up with an email marketing software program

Form Method for Email List

The nice thing about these tools is that you don’t have to go out and generate the leads yourself, nor do you need to write your sales letter from scratch. There is a learning process involved with familiarizing yourself with email marketing software, but you may be surprised at how easy it is.

You choose the leads you want at the price you want to pay, and you have them delivered to you. Sales letter templates generate most of the sales copy for you, and you input the information that applies to your business, your product or service and your offer.

Use Email Marketing Tools for Marketing

Email marketing software takes your customer leads and your sales letter copy and turns your selling process into a simple, automated system. Not only does email marketing software combine all of your data into neat little marketing messages – but it also helps track your customer actions and responses so you can improve your sales results. These programs are high-value business tools, since they save marketers a lot of time when they want to advertise to thousands of prospects. On top of that, they are very useful in generating follow-up emails, which lead to more sales and more time saved.

Many webmasters use email marketing software to generate leads from their own websites, combine email marketing with social media, conduct online surveys and even create cool email newsletters with professional graphics. Today, these email programs have incredible capabilities which enable a novice entrepreneur to organize and carry out an entire marketing campaign – and look like a professional doing it.

This alone can greatly increase reader response rate, marketing campaign results and company sales.

Two email marketing programs below are widely used among small business owners because they are simple to use, come with an affordable price tag and yield professional results. They both offer free trial offers, so you can test drive them both for free to see which one you like better.

StreamSend Email Marketing Software

StreamSend is the email marketer’s dream! This is truly email marketing made easy. For use by online retailers, real estate agents, government entities, non-profits, publishing and media organizations, entertainment companies and more. Plug in your list and you’re ready to go!

  • Create new emails in minutes, professional templates included
  • Build and expand your contact or subscriber list with ease
  • Manage multiple lists, including unsubscribe and bounces
  • Click and send your message – securely, cheaply
  • Generate on subscriber activity so you can make changes if needed
  • Take a test drive for free.

Sendgrid Email Marketing Tools:

If I talk about my personal reference for email marketing then I would be suggesting you Sendgrid marketing tools for email marketing.

It’s one of the easy to use to email marketing. There is so much to do for your customer through sendgrid tools for email marketing such as automation work-flow, analytics tools and so on.

There are few features have been listed below.

EMAIL MARKETING               Web API                                                     ADS

Email Automation               SMTP Service                                         Facebook Ads

Email Design                  Transactional Email                                     Instagram Ads

Email Templates                 Email Validation                                        Google Ads

Email Statistics

EMAIL API

Mailchimp Email Marketing Tools

It’s also one of the trendy tools for email marketing where you can use customer email id to target your niche customer by sending some customized mail and achieve your goals with the help of this marketing tools.

Benefit and feature:

  1. Marketing CRM
  2. Audience dashboard
  3. Tags
  4. Segmentation
  5. Address finder
  6. Personalization
  7. Predicted demographics

Constant Contact

With over 400 different customizable email templates with one-click editing and free personal coaching and support, it will be hard to go wrong here.

Designed with the beginner in mind – who wants professional results

They have tools so you can add Facebook and Twitter links to your email marketing campaigns -plus pictures – to generate better results. You can also send out autoresponders with the software and track reader response rate. You can try their service free for 60 days, no credit card is required.

Email Ad Headlines that Can Make You a Fortune

Whether you are placing classified ads, sending out sales letters or designing a website, headlines are important, and generally the first thing your prospect will see. If you fail with a bad headline, your customers may never get far enough along to see what you really have to offer.

If you aren’t a professional copywriter or don’t know how to write stunning headlines, the best thing you can do is get a pro to show you exactly what to do. Better yet, somehow get that pro to give you sample headlines that work with a proven template that you can use to create your own headlines in minutes.

Instant Sales Letters for Email Marketing

Your prospects and customers mail it and then have your phone start ringing off the hook. ”

Well, this is exactly what this tool can do for you…without writing in very sort of time , we can write easily sales letter to sell your product or service. . For me, this program has taken the “pain” out of selling – I even use it to help me write ads. Perfect for using with opt-in email lists.

Conclusion:

I have explained to you the basic fundamental about email marketing benefits and tools name to use email marketing to generate leads for your business. In case of any query and concern please write a short note with your opinion about this article.

Author Bio

Deepak Kumar Pandey was born and raised in the Lucknow (U.P). I am self-published Author of “A Journey : Steps to Success”.

I am working as Digital Marketing Executive with Kap Enterprises which includes brands like Kapsystem, Best Call Center, Arishna Digital and Arishna Data and writing content for Best Data Provider.

I like to do creative things, and book review of new upcoming published write up and novels. I have also published some of my own Author Interview in Some of News Magazine and E-Papers. I am currently residing in Bangalore City.